The Value of Corporate Social Responsibility in International Investment Processes. Theoretical Approach to an Intangible
DOI:
https://doi.org/10.37387/ipc.v12i1.372Keywords:
Foreign direct investment, corporate social responsibility, quantification of CSR as intangibleAbstract
Foreign Direct Investment processes (hereinafter, FDI), when accompanied by Corporate Social Responsibility (hereinafter, CSR) practices, standards and policies generate a flow of positive factors for the country that receives the investment activity, especially in developing economies.
This positive effect it is also reflected in the multinational business organizations that originate the flow of international investment due to the fact that these benefits are translated, mainly and directly, into the improvement of the reputation towards their internal and external stakeholders. However, there is a positive effect that is not so evident, since we could classify it as intangible, which consists on the future profitability of the shareholder value that is being originated as a direct consequence of the responsible behavior of the business organization and its management team. In the following pages we will analyze the main theories that support this intangible value.
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